SEARCH / PERFORMANCE / AI / CREATIVEINDEPENDENT MINDS. CONNECTED WORK.

WE BUILDWHAT DRIVESGROWTH.

01 / SEARCH + DISCOVERY
What comes next?

YOUR BRAND. IN THE ANSWER.

AI / AUTOMATIONIF THIS.
THEN NEXT.
RESEARCH REASON ACT
MEDIA + DATAMAKE EVERY
SIGNAL COUNT.
CREATIVE
IN MOTION ↗

BackTeams connects search, performance media, creative, data and applied AI for ambitious teams with a real growth constraint.

START A PROJECTEXPLORE OUR WORK
SCROLL TO CONNECT THE DOTS
02 / THE INTERNET MOVED. KEEP MOVING.

Discovery
doesn’t stay
in one place.

01GOOGLE
02NEW SURFACES
03AI ANSWERS
04REORGANISE
05BE THE ANSWER

Your next customer might start with a search, a creator or a conversation with AI. Make your expertise travel with them.

BE THERE.
BE THE ANSWER.
02.5 / ONE CONTINUOUS SYSTEM

Growth happens when search, creative, technology and AI work as one.

03 / SPECIALISTS. ONE SHARED AMBITION.

Different talents.
Same direction.

Bring us the problem. We’ll bring the right combination of minds.

Found. Understood. Chosen.

SEO, AI search and GEO connect your expertise to the questions your customers are asking.

SEOAI SEARCHGEODIGITAL PR
EXPLORE SEARCH + DISCOVERY
SEARCH / AI / AUTOMATION / PERFORMANCE
GEO / CREATIVE / UGC / DATA
STRATEGY / TECHNOLOGY / GROWTH / EXPERIENCE
04 / APPLIED AI. PRACTICAL BY DESIGN.

Less busy work.

Put AI where it can genuinely help: inside the knowledge, decisions and workflows your team uses every day.

BUILD A BETTER WORKFLOW
01

Input

A clear request enters through a form, inbox or approved trigger.

CONTROLLED REQUEST
02

CRM

Customer, account and pipeline context arrives with permission.

BUSINESS CONTEXT
03

Knowledge

Approved documents and source material ground every answer.

TRUSTED SOURCES
04

AI agent

A bounded agent plans the work and stays inside defined rules.

BOUNDED REASONING
05

Database

Structured records keep the workflow accurate and retrievable.

STRUCTURED MEMORY
06

Tool call

Approved systems connect only where the workflow needs them.

PERMISSIONED ACCESS
07

Validation

Quality checks catch gaps, uncertainty and edge cases early.

QUALITY GATE
08

Action

A draft, field update or follow-up is prepared for delivery.

USEFUL OUTPUT
09

Human review

A named owner makes the final call on sensitive decisions.

HUMAN OVERSIGHT
AI strategyCustom AI applicationsCRM automationContent operationsReportingDocument processing
05 / CREATIVE + UGC

MADE TO
MAKE YOU
LOOK.

Human stories. Sharp hooks. A hundred ways to find the one that lands.

UGC campaigns, creator-led ads, short-form video and AI-assisted production—connected to a clear creative testing plan.

LET’S MAKE SOMETHING
THE HOOK / 01WAIT.
WHAT’S
THAT?
FIRST IMPRESSIONS, RECONSIDERED.
AI-generated creator concept: a woman presenting a skincare productCREATOR-LED / 9:16Meet your next everyday favourite.
AI-generated product concept: silver headphones on a lavender plinthPRODUCT STORY / 02
THE SCRIPT / 03HOOK.
SHOW.
PROVE.
INVITE.
ONE IDEA. MANY EXPRESSIONS.
CONCEPT LAB / GENERATED STILLS
CONCEPT → SCRIPT → VARIATIONS → LEARN
06 / THE WORK, CONNECTED

Big thinking.
Specific moves.

Explore three engagement models. Illustrative briefs that show how we approach a problem—not claimed client results.

07 / PERFORMANCE WITH PERSPECTIVE

GOOD SIGNAL.
BETTER
DECISIONS.

Measure what changes the next move.
Then make the next move better.

EXPLORE MEASUREMENT
MEASUREMENT MODEL / ILLUSTRATIVE, NOT LIVE DATA

Attention that informs action.

Reach the right people. Read qualified traffic, engaged visits and meaningful brand discovery.

08 / YOUR WORLD. OUR SHARED CONTEXT.

Different worlds.
Real understanding.

Bring product discovery, creative and conversion into the same conversation.

EXPLORE THE SECTOR
09 / HOW WE MOVE THINGS FORWARD

01

Get close

Understand the business, the customer and the constraint.

02

Connect the plan

Agree the priorities, owners and signals that matter.

03

Make it happen

Build, launch and work alongside your people.

04

Learn. Move. Repeat.

Read the response and put the learning back into the work.

10 / NOTES FROM THE TEAM


ALL INSIGHTS
11 / GOOD QUESTIONS

Before
what’s next.

Something else on your mind?

ASK US

12 / YOUR NEXT CHAPTER

BUILD
WHAT’S NEXT.

Good things happen when
the right minds get together.

START A PROJECT WITH BACKTEAMS